The beauty industries grow with new brands popping up globally. This makeup age isn’t going anywhere anytime soon. Most people who don’t know how to do their makeup are able to learn little details from friends or get directed through tutorials on social media platforms like YouTube and Instagram.
Furthermore, ingredients play a very significant role. These can either help the skin of those who apply or cause reactions that result in acne breakouts, hyperpigmentation, and other more severe outcomes. While we consider the properties and their effects, sources of these ingredients matter as the conditions can be inhuman or unsafe. Situations like child labor, animal cruelty, and illegal sourcing of ingredients has a sentimental effect. And for vegans who abstain from using animal products or want to be associated with that it is a big deal to find good makeup products that are vegan. Below, are the 5 best vegan makeup brands in the world right now
This brand was launched in 2000. Cover fx cares sincerely about the issues of animal maltreatment and therefore all their products are 100% vegan, cruelty-free and PETA-approved. They never test on animals. They are well known for foundations that come in over 40 different shades. Their products contain clean and safe ingredients such as antioxidant rich algae and soothing green tea.
Milk makeup has a simple product philosophy which begins with good ingredients, combined to create effective formulae. These makeup products are easy to use, vegan, cruelty-free, and paraben free. They believe that beauty isn’t about how you create your look, its what do in it that matters. 1% of all milkmakeup.com sales are donated to the fashion scholarship. Milk makeup was founded by co-founder Mazdack Rassei, Product developer and COO Diana Ruth, Seasoned milk girl and creative director Georgie Greville, and beauty + fashion editor and E! News correspondent Zanna Roberts Rassi.
E.l.f cosmetics is an affordable cosmetics brand that produces mineral-based makeup, brush sets, CBD and cannabis sativa oils and creams. They stand with every eye, lip, face, and paw with a deep commitment to inclusive, accessible and cruelty free beauty.
They started behind the makeup counter in 1998 by Jerrod Blandino and Jerery Johnson. They teamed up to create a fun makeup brand within an industry that had become rigidly led by rules and not fun. However, while all their products are not vegan their products are 100% cruelty free. The company has vegan products like the luminous face primer, diamond light brush, peach perfect setting powder, chocolate soleil bronzer amongst many others.
The merit products are designed with the skin, body, and planet, in mind, each one is vegan, cruelty-free and created to meet the European union’s strict standards for clean beauty including its ban of more than 1,300 potential harmful ingredients. Merit has confirmed all of its products are 100% vegan and don’t contain any animal derived ingredients or by-products.